Mobile Augmented Reality
Now there’s a mouthful….the techie inside appreciates the clarity of the term. The brand marketer is ready to spray paint a big red WTF all over it.
Mobile Augmented Reality is my next gig for GigaOm Pro. I’m reaching out to the network of techs, marketers and users to get a taste on just what mobile AR means to the developer world, the handset world, and especially the marketer’s world. Indeed, if you start thinking about the possibilities, mobile AR just might be the new outdoor market for advertising. The old print girl ain’t dead yet.
Send me tips or links about mobile AR.
john.gauntt <at> media-dojo <dot> com