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	<title>Media Dojo &#187; Cloudinomics</title>
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	<link>http://media-dojo.com</link>
	<description>Cloud Computing for Media and Marketing</description>
	<lastBuildDate>Fri, 05 Aug 2011 17:32:40 +0000</lastBuildDate>
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		<title>UW Cloud Computing Certificate Program</title>
		<link>http://media-dojo.com/2011/08/05/uw-cloud-computing-certificate-program/</link>
		<comments>http://media-dojo.com/2011/08/05/uw-cloud-computing-certificate-program/#comments</comments>
		<pubDate>Fri, 05 Aug 2011 17:32:40 +0000</pubDate>
		<dc:creator>John Gauntt</dc:creator>
				<category><![CDATA[Cloudinomics]]></category>

		<guid isPermaLink="false">http://media-dojo.com/?p=973</guid>
		<description><![CDATA[The University of Washington School of Professional and Continuing Education is launching a new certificate program in cloud computing. It focuses on the tools and services for operating in the cloud with special emphasis on Big Data. ]]></description>
		<wfw:commentRss>http://media-dojo.com/2011/08/05/uw-cloud-computing-certificate-program/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>At Structure 2011</title>
		<link>http://media-dojo.com/2011/06/21/at-structure-2011/</link>
		<comments>http://media-dojo.com/2011/06/21/at-structure-2011/#comments</comments>
		<pubDate>Tue, 21 Jun 2011 20:44:00 +0000</pubDate>
		<dc:creator>John Gauntt</dc:creator>
				<category><![CDATA[Cloudinomics]]></category>
		<category><![CDATA[Media and Marketing Industry]]></category>

		<guid isPermaLink="false">http://media-dojo.com/?p=960</guid>
		<description><![CDATA[Going to Structure 2011 in San Francisco to check out the state of the cloud in 2011. ]]></description>
		<wfw:commentRss>http://media-dojo.com/2011/06/21/at-structure-2011/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Why Insurgents have the Advantage&#8212;for Now</title>
		<link>http://media-dojo.com/2011/02/07/why-insurgents-have-the-advantage-for-now/</link>
		<comments>http://media-dojo.com/2011/02/07/why-insurgents-have-the-advantage-for-now/#comments</comments>
		<pubDate>Mon, 07 Feb 2011 22:25:24 +0000</pubDate>
		<dc:creator>John Gauntt</dc:creator>
				<category><![CDATA[Cloud Presentations]]></category>
		<category><![CDATA[Cloudinomics]]></category>
		<category><![CDATA[Media and Marketing Industry]]></category>

		<guid isPermaLink="false">http://media-dojo.com/?p=898</guid>
		<description><![CDATA[The age-old struggle between insurgents and incumbents is a push-pull between whether insurgents can pull off the perfect crime or incumbents can construct the perfect defense. Right now, my money is on insurgents.]]></description>
		<wfw:commentRss>http://media-dojo.com/2011/02/07/why-insurgents-have-the-advantage-for-now/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Killing Product Sell-Through with Rentals</title>
		<link>http://media-dojo.com/2011/02/02/killing-product-sell-through-with-rentals/</link>
		<comments>http://media-dojo.com/2011/02/02/killing-product-sell-through-with-rentals/#comments</comments>
		<pubDate>Thu, 03 Feb 2011 03:16:33 +0000</pubDate>
		<dc:creator>John Gauntt</dc:creator>
				<category><![CDATA[Cloudinomics]]></category>
		<category><![CDATA[Media and Marketing Industry]]></category>

		<guid isPermaLink="false">http://media-dojo.com/?p=877</guid>
		<description><![CDATA[The struggle between sell-through and rental has been constant in home video. The question is whether we've truly entered a inflection point with cloud-based streaming or if it's just another chapter in the same book.]]></description>
		<wfw:commentRss>http://media-dojo.com/2011/02/02/killing-product-sell-through-with-rentals/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>The Great Race</title>
		<link>http://media-dojo.com/2011/01/27/the-great-race/</link>
		<comments>http://media-dojo.com/2011/01/27/the-great-race/#comments</comments>
		<pubDate>Fri, 28 Jan 2011 01:22:52 +0000</pubDate>
		<dc:creator>John Gauntt</dc:creator>
				<category><![CDATA[Cloud-based video]]></category>
		<category><![CDATA[Cloudinomics]]></category>
		<category><![CDATA[Media and Marketing Industry]]></category>

		<guid isPermaLink="false">http://media-dojo.com/?p=817</guid>
		<description><![CDATA[The Great Race in paid digital video involves whether the supply side of studios/ISPs or the demand side of Netflix/social nets will define the competitive center of gravity over the next year or two. My money is on the demand side. ]]></description>
		<wfw:commentRss>http://media-dojo.com/2011/01/27/the-great-race/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>The Transmedia Hairball</title>
		<link>http://media-dojo.com/2011/01/18/the-transmedia-hairball/</link>
		<comments>http://media-dojo.com/2011/01/18/the-transmedia-hairball/#comments</comments>
		<pubDate>Tue, 18 Jan 2011 19:39:39 +0000</pubDate>
		<dc:creator>John Gauntt</dc:creator>
				<category><![CDATA[Cloudinomics]]></category>
		<category><![CDATA[Media and Marketing Industry]]></category>

		<guid isPermaLink="false">http://media-dojo.com/?p=783</guid>
		<description><![CDATA[Tonights transmedia salon at UW is going to focus on Net Neutrality. As a speaker, I will make the case that it's too much of a hairball for FCC to handle itself...got to include FTC and Dept. of Justice for Anti-Trust. ]]></description>
		<wfw:commentRss>http://media-dojo.com/2011/01/18/the-transmedia-hairball/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>The Media Remix Part 1</title>
		<link>http://media-dojo.com/2011/01/11/the-media-remix-part-1/</link>
		<comments>http://media-dojo.com/2011/01/11/the-media-remix-part-1/#comments</comments>
		<pubDate>Wed, 12 Jan 2011 04:15:25 +0000</pubDate>
		<dc:creator>John Gauntt</dc:creator>
				<category><![CDATA[Cloud Presentations]]></category>
		<category><![CDATA[Cloudinomics]]></category>
		<category><![CDATA[Media and Marketing Industry]]></category>

		<guid isPermaLink="false">http://media-dojo.com/?p=741</guid>
		<description><![CDATA[Today marks the first of a series of posts about Demand Chain Management for Media in the Cloud. Over the next few weeks, I will distill a lot of the learnings over the past six months working with Sony on a cloud-based media services platform. The goal of this series is to lay more groundwork for the next e-book on Cloud Computing and the Media Industry. ]]></description>
		<wfw:commentRss>http://media-dojo.com/2011/01/11/the-media-remix-part-1/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Quickie, quickie update&#8212;Media Services Cloud</title>
		<link>http://media-dojo.com/2010/08/26/quickie-quickie-update-media-services-cloud/</link>
		<comments>http://media-dojo.com/2010/08/26/quickie-quickie-update-media-services-cloud/#comments</comments>
		<pubDate>Thu, 26 Aug 2010 17:44:28 +0000</pubDate>
		<dc:creator>John Gauntt</dc:creator>
				<category><![CDATA[Cloud Presentations]]></category>
		<category><![CDATA[Cloudinomics]]></category>

		<guid isPermaLink="false">http://media-dojo.com/?p=729</guid>
		<description><![CDATA[I've not been posting because I'm in the midst of helping one of the top three media companies put together a big-assed proposal for a media services cloud (soup, nuts, everything). We're racing to a mid-September deadline]]></description>
		<wfw:commentRss>http://media-dojo.com/2010/08/26/quickie-quickie-update-media-services-cloud/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>MD speaks with RightScale CEO</title>
		<link>http://media-dojo.com/2010/06/28/md-speaks-with-rightscale-ceo/</link>
		<comments>http://media-dojo.com/2010/06/28/md-speaks-with-rightscale-ceo/#comments</comments>
		<pubDate>Tue, 29 Jun 2010 04:31:00 +0000</pubDate>
		<dc:creator>John Gauntt</dc:creator>
				<category><![CDATA[Cloudinomics]]></category>
		<category><![CDATA[MD Company Profiles]]></category>
		<category><![CDATA[Media and Marketing Industry]]></category>

		<guid isPermaLink="false">http://media-dojo.com/?p=715</guid>
		<description><![CDATA[Media Dojo speaks with Bob Crandell, the CEO of Rightscale at Structure 2010 in San Francisco. Bob addresses the cloud management space as well as how Rightscale works with media companies. ]]></description>
		<wfw:commentRss>http://media-dojo.com/2010/06/28/md-speaks-with-rightscale-ceo/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Up for Air Finally</title>
		<link>http://media-dojo.com/2010/06/14/up-for-air-finally/</link>
		<comments>http://media-dojo.com/2010/06/14/up-for-air-finally/#comments</comments>
		<pubDate>Mon, 14 Jun 2010 23:23:17 +0000</pubDate>
		<dc:creator>John Gauntt</dc:creator>
				<category><![CDATA[Cloudinomics]]></category>
		<category><![CDATA[Media and Marketing Industry]]></category>

		<guid isPermaLink="false">http://media-dojo.com/?p=691</guid>
		<description><![CDATA[The past few weeks have submerged me in personal and professional stuff. Professionally, I started a major consulting project with Sony Corporation on their supply chain strategies for a cloud-based media environment whilst simultaneously clearing out the house my mother lived in for over 40 years. Never have the physical and virtual worlds collided so crisply. ]]></description>
		<wfw:commentRss>http://media-dojo.com/2010/06/14/up-for-air-finally/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>MD&#8217;s Take on Mobile Cloud in today&#8217;s Fierce Wireless</title>
		<link>http://media-dojo.com/2010/05/05/mds-take-on-mobile-cloud-in-todays-fierce-wireless/</link>
		<comments>http://media-dojo.com/2010/05/05/mds-take-on-mobile-cloud-in-todays-fierce-wireless/#comments</comments>
		<pubDate>Wed, 05 May 2010 17:37:52 +0000</pubDate>
		<dc:creator>John Gauntt</dc:creator>
				<category><![CDATA[Cloudinomics]]></category>
		<category><![CDATA[Presentations]]></category>

		<guid isPermaLink="false">http://media-dojo.com/?p=669</guid>
		<description><![CDATA[Mike Dano, Managing Editor of FierceMarkets Wireless Group, interviewed me and others about mobile cloud computing. It's a good overview of the current state of play.]]></description>
		<wfw:commentRss>http://media-dojo.com/2010/05/05/mds-take-on-mobile-cloud-in-todays-fierce-wireless/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>PLAY vs. RUN: Media in the Cloud</title>
		<link>http://media-dojo.com/2010/05/04/play-vs-run-media-in-the-cloud/</link>
		<comments>http://media-dojo.com/2010/05/04/play-vs-run-media-in-the-cloud/#comments</comments>
		<pubDate>Wed, 05 May 2010 03:26:07 +0000</pubDate>
		<dc:creator>John Gauntt</dc:creator>
				<category><![CDATA[Cloudinomics]]></category>
		<category><![CDATA[Media and Marketing Industry]]></category>
		<category><![CDATA[New Advertising Models]]></category>

		<guid isPermaLink="false">http://media-dojo.com/?p=659</guid>
		<description><![CDATA[Media is becoming another form of software. The cloud is the OS that enables that change. ]]></description>
		<wfw:commentRss>http://media-dojo.com/2010/05/04/play-vs-run-media-in-the-cloud/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Off to Japan for a couple of weeks&#8230;</title>
		<link>http://media-dojo.com/2010/03/29/off-to-japan-for-a-couple-of-weeks/</link>
		<comments>http://media-dojo.com/2010/03/29/off-to-japan-for-a-couple-of-weeks/#comments</comments>
		<pubDate>Tue, 30 Mar 2010 06:02:59 +0000</pubDate>
		<dc:creator>John Gauntt</dc:creator>
				<category><![CDATA[Cloudinomics]]></category>
		<category><![CDATA[Media and Marketing Industry]]></category>
		<category><![CDATA[New Advertising Models]]></category>
		<category><![CDATA[Presentations]]></category>

		<guid isPermaLink="false">http://media-dojo.com/?p=626</guid>
		<description><![CDATA[About to travel to Japan. Will commence work on the next piece of research which is about how to build in APIs to transmedia story franchises for developers. ]]></description>
		<wfw:commentRss>http://media-dojo.com/2010/03/29/off-to-japan-for-a-couple-of-weeks/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>MD Cloud Guide for Media People is fully baked!!!</title>
		<link>http://media-dojo.com/2010/02/24/md-cloud-guide-for-media-people-is-fully-baked/</link>
		<comments>http://media-dojo.com/2010/02/24/md-cloud-guide-for-media-people-is-fully-baked/#comments</comments>
		<pubDate>Thu, 25 Feb 2010 05:36:55 +0000</pubDate>
		<dc:creator>John Gauntt</dc:creator>
				<category><![CDATA[Cloudinomics]]></category>
		<category><![CDATA[Media and Marketing Industry]]></category>
		<category><![CDATA[New Advertising Models]]></category>

		<guid isPermaLink="false">http://media-dojo.com/?p=595</guid>
		<description><![CDATA[The MD Guide to Cloud Computing for Media People is finished! Finally :) I've posted an excerpt you can pull down. If you want the full version, you need to contact me direct john.gauntt <AT> media-dojo.com]]></description>
		<wfw:commentRss>http://media-dojo.com/2010/02/24/md-cloud-guide-for-media-people-is-fully-baked/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>MD speaks with Origin Digital</title>
		<link>http://media-dojo.com/2009/12/17/md-speaks-with-origin-digital/</link>
		<comments>http://media-dojo.com/2009/12/17/md-speaks-with-origin-digital/#comments</comments>
		<pubDate>Fri, 18 Dec 2009 02:48:48 +0000</pubDate>
		<dc:creator>John Gauntt</dc:creator>
				<category><![CDATA[Cloud-based video]]></category>
		<category><![CDATA[Cloudinomics]]></category>
		<category><![CDATA[MD Company Profiles]]></category>

		<guid isPermaLink="false">http://media-dojo.com/?p=526</guid>
		<description><![CDATA[Media Dojo spoke with Darcy Lorincz, CEO of Origin Digital about the back-end of online video for sporting events as well as the enterprise space. Calling itself a head end for enterprise video, Origin Digital is a hybrid company with both dedicated and cloud-based resources for rendering and distributing online video for both the web and mobile devices. One of its more recent experiences included managing the online video portion of the 2009 U.S. Open Tennis Tournament. Over a 2 week period, Origin helped stream live online video from over 150 matches to over 13 million viewers who spent an average of two hours and forty-five minutes engaged with the various matches. ]]></description>
		<wfw:commentRss>http://media-dojo.com/2009/12/17/md-speaks-with-origin-digital/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>The Next Lurch</title>
		<link>http://media-dojo.com/2009/11/11/the-next-lurch/</link>
		<comments>http://media-dojo.com/2009/11/11/the-next-lurch/#comments</comments>
		<pubDate>Thu, 12 Nov 2009 03:30:09 +0000</pubDate>
		<dc:creator>John Gauntt</dc:creator>
				<category><![CDATA[Cloud Presentations]]></category>
		<category><![CDATA[Cloudinomics]]></category>

		<guid isPermaLink="false">http://media-dojo.com/?p=498</guid>
		<description><![CDATA[The next killing in media and marketing will likely be hosted on a computing cloud. It won't be a smooth evolution either. The future will lurch forward---as it always has. Thus, the main challenge for media and marketing people trying to understand cloud computing isn't so much engineering as it is imagination. ]]></description>
		<wfw:commentRss>http://media-dojo.com/2009/11/11/the-next-lurch/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Summary of Mobile Cloud Computing Report</title>
		<link>http://media-dojo.com/2009/10/06/summary-of-mobile-cloud-computing-report/</link>
		<comments>http://media-dojo.com/2009/10/06/summary-of-mobile-cloud-computing-report/#comments</comments>
		<pubDate>Tue, 06 Oct 2009 20:42:04 +0000</pubDate>
		<dc:creator>John Gauntt</dc:creator>
				<category><![CDATA[Cloudinomics]]></category>
		<category><![CDATA[Presentations]]></category>

		<guid isPermaLink="false">http://media-dojo.com/?p=488</guid>
		<description><![CDATA[What happens when you promise end-users a persistent connection to data, applications and services regardless of the device they’re using? Mobile cloud computing aims to deliver just such a promise. Mobile access to popular web-based services such as Facebook and Gmail, combined with next-generation smartphones like the iPhone, Palm Pre and Android devices, is driving broad adoption of mobile data. However, the center of economic gravity is shifting. Historically, access to the mobile network was the service. But as users have expanded the uses for those bits, what the user does in a given session becomes fundamental to how much the service provider can charge the user or a third party (e.g. an advertiser). Thus, it’s likely that the mobile, IT and MCC sectors will continue their current marriage of convenience to attack a rare convergence of both short-term and longer term opportunity. However, in the process of adapting to an Internet that’s becoming more global, mobile and web-based by the day, the mobile and IT industries will be forced into new ways of doing business.]]></description>
		<wfw:commentRss>http://media-dojo.com/2009/10/06/summary-of-mobile-cloud-computing-report/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>GigaOm Pro Report on Mobile Cloud Computing Published Today</title>
		<link>http://media-dojo.com/2009/09/28/gigaom-pro-report-on-mobile-cloud-computing-published-today/</link>
		<comments>http://media-dojo.com/2009/09/28/gigaom-pro-report-on-mobile-cloud-computing-published-today/#comments</comments>
		<pubDate>Mon, 28 Sep 2009 19:33:21 +0000</pubDate>
		<dc:creator>John Gauntt</dc:creator>
				<category><![CDATA[Cloud Presentations]]></category>
		<category><![CDATA[Cloudinomics]]></category>
		<category><![CDATA[Media and Marketing Industry]]></category>

		<guid isPermaLink="false">http://media-dojo.com/?p=485</guid>
		<description><![CDATA[The research I did for GigaOm Pro on mobile cloud computing published today. I still need to negotiate with them what kind of excerpt I can put on this site....he who pays the piper calls the tune and all that. Aside from feeding my naked self-interest, you need to check out a subscription to GigaOm Pro. It's one of the best deals out there and should strike terror into the hearts of other research shops. ]]></description>
		<wfw:commentRss>http://media-dojo.com/2009/09/28/gigaom-pro-report-on-mobile-cloud-computing-published-today/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Data Applications and Aesthetics for iPhone</title>
		<link>http://media-dojo.com/2009/09/07/data-applications-and-aesthetics-for-iphone/</link>
		<comments>http://media-dojo.com/2009/09/07/data-applications-and-aesthetics-for-iphone/#comments</comments>
		<pubDate>Tue, 08 Sep 2009 06:08:36 +0000</pubDate>
		<dc:creator>John Gauntt</dc:creator>
				<category><![CDATA[Cloudinomics]]></category>
		<category><![CDATA[MD Company Profiles]]></category>

		<guid isPermaLink="false">http://media-dojo.com/?p=429</guid>
		<description><![CDATA[Media Dojo speaks with Roambi, a cloud-based data visualization application for iPhone. Roambi transforms numeric data such as Excel, PDF and others into unique visualizations that are specifically designed to be viewed on an iPhone. The solution runs completely in the cloud, tying into SalesForce.com as well as other enterprise systems such as SAP and Oracle.]]></description>
		<wfw:commentRss>http://media-dojo.com/2009/09/07/data-applications-and-aesthetics-for-iphone/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Cloud-based Social Gaming: Playfish</title>
		<link>http://media-dojo.com/2009/08/25/cloud-based-social-gaming-playfish/</link>
		<comments>http://media-dojo.com/2009/08/25/cloud-based-social-gaming-playfish/#comments</comments>
		<pubDate>Tue, 25 Aug 2009 19:03:50 +0000</pubDate>
		<dc:creator>John Gauntt</dc:creator>
				<category><![CDATA[Cloudinomics]]></category>
		<category><![CDATA[MD Company Profiles]]></category>
		<category><![CDATA[Media and Marketing Industry]]></category>
		<category><![CDATA[New Advertising Models]]></category>

		<guid isPermaLink="false">http://media-dojo.com/?p=401</guid>
		<description><![CDATA[MD speaks with Playfish co-founder Sebastien de Halleux about how the cloud-based social gaming company has managed to distribute over 100 million games via Facebook and other social networks in less than 2 years. Already, Playfish is one of Cloud Front, AWS' content distribution network. The gaming company pushes huge Flash files all over the fixed and mobile Internet to over 40 million monthly users and around 9 million daily players---all without the company owning a single server. ]]></description>
		<wfw:commentRss>http://media-dojo.com/2009/08/25/cloud-based-social-gaming-playfish/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
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